WhatsApp Business API · Real Estate

Capture more real estate leads. Convert faster on WhatsApp.

Click-to-WhatsApp ads, site visit booking, broker team inboxes — Msgai is the WhatsApp platform real estate developers and brokers depend on to turn enquiries into closures.

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Real estate purchase decisions unfold over weeks of back-and-forth conversations, and those conversations have moved to WhatsApp. Msgai brings the full sales funnel onto the platform — capturing leads from Meta Ads, qualifying intent via chatbot, scheduling site visits, and nurturing buyers with drip campaigns, all automated and measurable.

Why Real Estate brands pick Msgai

Click-to-WhatsApp Ads with Meta CAPI for 30%+ better ad spend attribution

Lead qualification chatbot capturing name, budget, preferred locality, and timeline

Automated site visit booking connected to your team's calendar

Drip campaigns covering construction milestones, payment reminders, and possession dates

Broker and channel partner team inbox with role-based conversation access

Hindi and regional Indian language support for projects across the country

Real-world use cases

Lead capture from Meta Ads

Click-to-WhatsApp Ads feed leads directly into Msgai, where a chatbot qualifies intent and routes hot prospects to the right broker — with Meta CAPI attribution throughout.

Site visit booking automation

A chatbot collects buyer preferences, presents available time slots, confirms the booking, and sends location and agent contact details — no manual coordination required.

Buyer drip campaigns

Keep existing buyers informed with construction updates, payment schedule reminders, and possession date confirmations. Brands doing this see support ticket volumes drop by 50%.

Pricing

Plans starting at ₹999/mo

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Frequently asked questions

Can I capture leads from Facebook/Instagram ads?

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Yes. Msgai has a native Click-to-WhatsApp Ads (CTWA) integration with Meta CAPI, giving you full attribution from ad click to deal closure. Our CTWA setup guide walks you through the process.

Does it work for residential and commercial real estate?

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Yes. Msgai is project-agnostic — used by residential developers, commercial brokerages, and PropTech startups across India. Each project or property type can have its own chatbot flow and team inbox.

How long does WhatsApp Business API setup take?

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For most businesses, you'll be up and running within 1–2 hours through Meta Embedded Signup. The requirements are straightforward: a Meta Business Account, a phone number that isn't already on WhatsApp, and standard business verification documents.

Do I need a Facebook page to use the WhatsApp Business API?

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Yes. Meta's policy ties WhatsApp Business API access to a Facebook Business page connected to your Meta Business Account. During Msgai onboarding we walk you step by step through that link — and if you don't have a page yet, you can create one in the same flow.

What's the difference between WhatsApp Business app and WhatsApp Business API?

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The free WhatsApp Business app works for one person on one device. The API — which is what Msgai runs on — opens up multi-agent team inboxes, bulk broadcast campaigns, chatbot automation, Shopify/Razorpay/CRM integrations, and real-time analytics. If more than one person handles customer conversations, the API is the right choice.

How much does WhatsApp API cost in India?

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Msgai platform plans are ₹999/month (Starter), ₹2,999/month (Growth), and ₹7,999/month (Business). Per-conversation charges are passed through directly from Meta: ₹1.090 for marketing conversations, ₹0.145 for utility and authentication conversations on Indian numbers. Customer-initiated service conversations within a 24-hour window are free.

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