Run Click-to-WhatsApp Ads — with real conversion data powering every rupee.
Server-side Meta CAPI integration tracks every lead, qualification, and purchase back to the exact ad that drove it — so Meta optimizes for buyers, not just clicks.
Meta Pixel + CAPI · 30%+ Better Attribution · Source-ID Routing
👋 You clicked our Instagram ad!
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Lead captured · Source: Insta Ad #4521
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What makes Click to WhatsApp Ads different
Click-to-WhatsApp Ads are Meta's highest-converting ad format — but without server-side tracking, you're flying blind. Msgai fires Meta CAPI events for every stage: Lead when a contact is created, Purchase when payment is confirmed. Meta's algorithm trains on real buyer signals and spends your budget more efficiently.
Everything you need, in one product
Per-campaign chatbot flows
Map each ad campaign's source_id to a specific chatbot flow. Different ad — different onboarding experience.
Meta CAPI events
Lead fires on contact creation, Purchase on payment received. Real conversion signals feed Meta's ad algorithm.
Attribution windows
Track conversions at 1-day, 7-day, and 28-day windows. Data matches Meta's own attribution model.
Source ID matching
Meta passes a source_id with every CTWA message. Msgai uses it to link leads back to the exact campaign.
Spend + revenue dashboard
Ad spend, leads captured, qualified contacts, and revenue attributed — all per campaign in one view.
CRM push via webhook
Qualified leads automatically posted to HubSpot, Salesforce, Zoho, or any endpoint via webhook.
Built different, for India
Meta CAPI is rare on Indian platforms — it gives you 30%+ better attribution vs pixel-only tracking
Source-ID routing lets every ad campaign run its own tailored chatbot experience
Spend and revenue in one dashboard so ROAS is always visible
Attribution windows sync with Meta's own model — no discrepancies in reporting
Frequently asked questions
Try Click to WhatsApp Ads free
No credit card. Full feature access. Setup in under 10 minutes.